Bobbie McGrath is a national award-winning home stager, trainer, speaker, coach and best selling co-author of the book, “Home Staging; The Power That Sells Real Estate”. Specializing in the occupied side of the business, Bobbie has created the highly effective "Occupied Consultation Specialist" training program to rave reviews. Recognized as one to the Top 100 Most Influential People in Real Estate Staging for several years, Bobbie has been recognized by her international peers as one of RESA’s Top Ten Occupied Home Stagers in America over many years. Named RESA's Instructor of the Year in 2020 and again in 2022, Bobbie strongly believes that education of the agent, homeowner and stager is key to a successful sale.
The only award winning home stager specializing in occupied home staging services throughout the Raleigh/Durham/Chapel Hill area, Bobbie’s focus on providing practical and cost-effective home staging recommendations has earned her the reputation as the “go-to” Stager.
Realtors use words like, “positive”, “professional”, “effective” and “great communicator” when describing her interactions with their clients. Home sellers often remark how the deceptively simple changes she recommends can create such a huge difference in the way their house is shown. One seller remarked, “I’ll never sign with a Realtor who doesn’t use Bobbie as their Stager.”
Among Bobbie’s newest endeavors include the release of her new coaching program designed especially for new home stagers and those looking to grow their business with an emphasis on effective communication. In addition, her focus on building her staging business upon a strong foundation of consultations has drawn the attention of the industry with her Occupied Consultation Specialist course sharing her years of experience, mistakes and all, with her fellow stagers.
After 19 years of experience staging nearly 9,000 homes, Bobbie McGrath has become a sought after speaker and trainer. She is currently training Australian realtors on how best to present staging to their listing clients as a powerful and effective marketing tool. In addition to creating her North Carolina Board of Realtors approved, “Setting the Stage…” Bobbie is now sharing the "Staging to Sell; What Every Agent Should know as a continuing education elective for Realtors. Her communication style, choice of words and “tasting” of color make her sessions memorable!
Whether meeting with home sellers, speaking to organizations or training realtors and fellow stagers, Bobbie’s goal is to leave you with a positive and empowering message sure to “Set the Stage” for YOUR success!