Available through Feb 27th, 2026 · 3:00 PM PT
This Month’s Template
An editable Canva case study template designed to help you clearly communicate how different preparation choices impact listing performance. Use it as a consultation follow-up, a listing presentation insert, or a lead-in resource for agents and homeowners.
“What Changes When Listings Are Marketed Differently” Case Study Template — a structured, data-forward framework created by RESA® to help you explain staging as part of a broader marketing strategy, not a decorative add-on.
Using observable performance indicators such as days on market, pricing pressure, and sale-to-list outcomes, it will help you anchor conversations in context rather than opinion.
Designed to be flexible and market-appropriate, this template allows you to:
- Add your own local data or verified listing examples
- Customize language to reflect your services and process
- Present preparation decisions in a clear, professional format
Each page is ready to customize, export, and share in minutes so you can support agent and seller conversations with confidence and clarity.
How We Envision You Using This Template
This case study template is designed to support conversations you are already having, not add another task to your plate.
You might use it:
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As a follow-up after an initial inquiry or intake call, thanking an agent or homeowner for the conversation and sharing how preparation choices can impact marketing outcomes
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As a listing presentation insert, giving agents a clear, visual way to explain the value of preparation to sellers
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As a leave-behind or digital resource agents can reference when discussing staging with homeowners
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As a lead magnet or educational resource, helping position your company as strategic, informed, and market-aware
Used consistently, this template becomes a quiet but powerful way to reinforce how your company thinks about staging, preparation, and marketing performance, without needing to oversell or over explain.
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